Experimental

This Week: Come See Our New Planar LookThru OLED & More

The Planar® LookThru™ Series is a new line of transparent, interactive Organic Light Emitting Diode (OLED) displays. The LookThru OLED, which comes in 55-inch panels, looks like lightly tinted glass capable of presenting unbelievably vivid digital media on top of real world scenes and objects. The displays can be tiled together to create video walls, and they can also be configured into custom retail merchandising enclosures and displays.

Video Wall News: Microsoft’s Sydney Flagship Store

Microsoft has launched a flagship store in Australia—its second flagship this month and the first one outside of North America. Just like their new flagship on Fifth Avenue, Microsoft is betting on new devices and services to bring customers to the Sydney flagship, while placing major emphasis on video walls and innovative digital experience to engage those customers at their latest retail locations.

Video Walls in the News: Microsoft’s Flagship Store

Microsoft launched its first flagship store this week in New York. The world was watching as Microsoft’s flagship store opened its doors on Fifth Avenue to an eager, waiting crowd. Just like the first Microsoft Store, which opened in tandem with the 2009 launch of Windows 7, the Fifth Avenue flagship opened on the launch date of the new Surface Book and Surface Pro 4.

Augmented Reality & Inspirations in Anamorphic Art

We revealed in our last blog post about Project Rabbit Hole that our latest augmented reality-driven project was inspired by 3D street art. In this article Sean Hart, software engineer and our guide to Synect’s latest R&D effort, highlights the art and inspiration behind Project Rabbit Hole. Please read on for a detailed overview of the 3D street art, where it came from, how it works, and why we’re so inspired by it.

Introducing Project Rabbit Hole: Designing New Experiences with Augmented Reality

Sean Hart is a software engineer and part of the Research & Development team at Synect. His focus is on creating new experiences using pre-existing and emerging technologies. He collaborates with the creative and technical teams to unify their visions for internally developed projects, allowing us to rapidly build new concepts. Read on for his overview of the latest from our R&D lab.